We do love an ad that makes us chuckle, and the Danish have certainly achieved that in their latest commercial on helmet safety (of all things!). Titled 'Helmet has always been a good idea', this short cycling ad by the Danish Road Safety Council seems to have the budget on the scale of Game of Thrones. Well worth your time to watch it. And remember - wear a helmet like Svend, even if it does make your scalp itch and messes with your braids.

 

 

Know any other great cycling commercials? Share them in the comment section.